E-Biz Booster Blog

I am not sure if there is anything wrong with me, but it seems I cannot stop making videos. Here's another one about Rick Butts and his ultimate training for gaining your unique *Stardust Factor*.

Enjoy the video



My special effects get better and better.

You can read my short review below or you can get Stardust now.

A quick review

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Update, April 2011: StardustFactor is no longer available.

I still hear the applause echoing on the Web after Rick Butt's first StardustFactor Workshop.



That's what I have to say about Rick Butts:

I was on the on the call myself and I can tell you, it's great, solid information, and … as always with Rick, it has been fun, too.

I am already doing a couple of things Rick taught me in that one call. To be honest … it's too early to report back dramatic results, but he got me going and that's the big road block for most people. Right?

Rick gives you a big kick in … and gets you moving.

Anyway: The replay of this first call is already available and on-line.

In case you haven't heard about the StardustFactor before:

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This shall be a very quick update and summary with my final SEO advice for some time. It seems that my chronological report about the evolution of SEO configuration on this blog confused many readers.

I apologize and make it good with this post.

It was not so much the fact that most of you live and breath in a Wordpress world. It was more about my deep dive into the abyss of Apache's URL redirection, .htaccess configuration, and the ever changing schemes of URLs used here on this blog. That's where I lost many of you.

It's too easy to get carried away while being intensively involved with fixing a problem.

Yesterday I already have emailed a short summary with Top 10 SEO Tips for Blogs (↑) to my newsletter subscribers. It lists the major points and adds you should make use of sitemaps and Google's free webmaster tools.

Now, in order to conclude this short, unplanned series of articles about SEO I have for you:

• A 20 minute long video presentation of Google's Matt Cutts talking about duplicate content and how to use the new canonical URL parameters properly.
  
  
• Plugins for
  
  
  • Wordpress and
  • Serendipity S9Y weblog software.
  
  
  
• And I also found a comprehensive SEO guide for Wordpress users.

Let me start introducing the video with a catchy quote.

We reserve the right to do what we think is best.
--Matt Cutts, Google.com

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Now it's offical: “Stay Hungry” has been chosen as the best career advice for lesson 7 of Daniel Pink's book The Adventures of Johnny Bunko: The Last Career Guide You'll Ever Need .

It was a land-slide victory for Becky Blanton. She says,

“I'm going to TED, but those whose stories are told on the blog at bookybiz.biz are going with me. In the coming months the blog will be redesigned in order to highlight and showcase those people who are both ‘Staying hungry’ AND ‘Saying Thanks’ as Ed Brenegar and I team up to spread OUR ideas.

In July I'll be blogging and vlogging about TED on that site as well.

My dream is that my win will bring more traffic, attention and help to ALL of you who are not only staying hungry and saying thanks, but are giving back and leaving an imprint in this world. With nearly 5,000 votes cast - the stories and efforts of many charities are getting out. Thank you […]”

Thanks to those of your who have supported my call for help. I know you are many. That brings me to the second part of this blog post.

“Help” versus “Free” -Email Statistics Compared

(and the essence of a good speech - a video with author Daniel H. Pink)

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We usually believe that more choices is better. I mean, in which shoe store would you go? The one with 2 pair of different models on display or the one with 50?

Our economy is driven by giving people as many choices as possible. However, there is a point when too much choice is simply too much.

As marketer you should listen what your market wants, instead of overwhelming them with what they don't want.

Psychologist Barry Schwartz wrote a whole book, after he was dissatisfied with a purchase of a pair of jeans. Imagine that… most customers won't tell you what's wrong. They simply won't come back.

So take this opportunity and listen to a quite entertaining analysis about choices. Even while being entertaining he conveys an important point.

This is part three in my mini-series about psychology for marketers.

Watch, now!

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I Just found this video via StumbleUpon and thought you might enjoy it a lot, too.

Those guys certainly have created a viral buzz. The facts presented in the video are …real.



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