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Email Marketing Tips - Edition 27

Update on Feb. 8, 2013: Deleted all entries with outdated tips or broken links.

Welcome to the 27th edition of email marketing tips on October 27th, 2010.

As in the previous edition of this blog carnival I have exclusively handpicked the entries.




general tips - editor’s pick


Jordie van Rijn presents What is the marketing value of an “out of office” reply? posted at The Email Guide, saying, “Most of us filter them from the ‘real’ replies as soon as they come in. Or we even block the replies altogether. But that doesn’t do justice to the nature of that automated reply message. So what is the value of an out-of-office reply?”

John’s comment: The takeaway is, “Even out of office replies can provide valuable data and an opportunity to score points with your subscribers if you think outside the box.”




Ricardas Montvila presents Behavioural Targeting, meet the Audience. Audience, meet Behavioural Targeting. posted at Email Marketing News, saying, “Behavioural targeting email marketing has been in the headlines for some time now and there is a good reason for that. It works!”

John’s comment: A case study and practical tips included.




The E-Marketer Blog How Effective Is Sharing via Email vs. Social Media? posted at The E-Marketer Blog, saying, “In a statistic that has been backed up by other studies, including the August one by CMB, SocialTwist reported email was the most common channel used to share content.”

John’s comment: Reveals different patterns in social media and emails.





That concludes this edition of email marketing tips. Past posts and future hosts can be found on my email marketing tips blog carnival home page.

I have resumed the blog carnival in 2013. Now you can continue and read Edition #28 of my Email Marketing Tips.


Yours
John W. Furst

P.S.: If you like this edition, check out the previous email marketing tips - edition 26, too.


Contact me to host an edition of this carnival on your Internet marketing related blog.
  • Get your blog more exposure!
  • It’s easier than you might think.
Also submit your articles to this carnival.

Thanks in advance for your contribution.



Technorati tags: email marketing tips, blog carnival




Email Marketing Tips - Edition 26

Update on Feb. 8, 2013: Deleted all entries with outdated tips or broken links.

Welcome to the 26th edition of email marketing tips on October 14th, 2010.

In this edition I present hand picked articles about email marketing. Enjoy.




Editor’s Pick


Mark Brownlow presents False idols: four beliefs that can hurt your email marketing posted at Email Marketing Reports, saying, “Our basic beliefs about how our emails work aren’t as self-evident as we’d like to believe. There’s nothing like a bit of pointy-finger self-criticism to brighten up the marketing week.”

John’s comment: Excellent article. Check it out.




Barry Adams presents Keyword Research for Email Marketing posted at Internet Marketing Blog, saying, “When we think of keyword research we usually don’t think beyond search engines. However, keyword research has applications beyond SEO and PPC. Another online marketing discipline it applies to is email marketing — albeit with a different angle.”

John’s comment: Interesting analogy to SEO. Using the wrong words can get your campaign in trouble, especially with spam filters. :-)




Chrissane Sternal and Lisa Barone present 12 Email Marketing Tips For Small Business posted at Understanding Marketing, saying, “Email marketing is still one of the most common forms of customer communications and outreach. And while other forms of outreach have piqued the small business owner’s interest, such as social media platforms like Twitter and Facebook, email marketing is still central to the larger integrated marketing approach.”

John’s comment: A primer for small business owners to get started easily.




Mike Hillyer presents How To Send One Billion Email marketing Messages Per Month posted at Mike Hillyer’s Webspace, saying, “Contrary to what the image to the image above implies, there’s nothing inherently evil about sending a billion messages a month. Some of the businesses that move a billion messages a month include ESPs, social networks (some move more than a billion a day for that matter), social gaming sites and large online retailers.”

John’s comment: Interesting. Explains a lot of technical details and teaches what is involved with sending emails in huge quantities.




SendBlaster Email marketing Blog presents 7 Books To Enhance Your Email Marketing Skills posted at SendBlaster Email marketing Blog, saying, “If you are directly involved in email marketing activities and truly want to enhance your skills, it is also a good idea to spend some time reading printed books!”

John’s comment: Some good books on email marketing.




That concludes this edition of email marketing tips. Past posts and future hosts can be found on my email marketing tips blog carnival home page.


Continue reading the next issue: Email Marketing Tips - Edition 27.


Yours
John W. Furst

P.S.: If you like this edition, check out the previous email marketing tips - edition 25, too.


Contact me to host an edition of this carnival on your Internet marketing related blog.
  • Get your blog more exposure!
  • It’s easier than you might think.
Also submit your articles to this carnival.

Thanks in advance for your contribution.



Technorati tags: email marketing tips, blog carnival




Backup Your Data And Email In The Cloud

John Furst in Vienna, Austria
John Furst in Vienna, Austria.

I have my most important data with me all the time. Thanks to the cloud.

Did you ever travel to a meeting with a prospective client and discover that you forgot to copy the file with your presentation to your notebook or to pack the CD or DVD?

Chances are good that you just answered that question with “yes”.

Nowadays it is rather simple to prevent something like that from happening. Just make sure your information is accessible in the cloud.



A service which I started using recently is FilesAnywhere.

FilesAnywhere makes traveling with your ‘data’ much easier.


Check it out: http://filesanywhere.com
Currently they offer a free plan which gives you 1GB of storage.

By the way I wrote a note on my facebook page last year about how I have moved my entire email correspondence to Gmail: Save Your Emails In The Cloud - Talking GMail


Talk to you later.

Yours
John W. Furst

Email Marketing Tips - Edition 25

Update on Feb. 8, 2013: Deleted all entries with outdated tips or broken links.

Welcome to the 25th edition of email marketing tips on September 30th, 2010.

Oops, I am publishing this edition a bit late. However, I do and I will try to be more on time in the future. Thanks for all of your contributions.

Here we go.



general tips


Joe Revod presents Unusual Or Weird (Email Marketing Tricks)? posted at Internet Business Make Money Online With Welly Mulia.


Ian Lurie presents An 8-step E-mail marketing refresher posted at Conversation Marketing: Internet Marketing with a Twist of Lemon.



tools and services


Beth Ziesenis presents Paperless Post: Classy emails for thank yous and invitations posted at Cheapskate Freelancer, saying, “Thumbnail Review of Paperless Post. If you want your email to be noticed with the mass amount being sent out everyday, you have to do something different. Give Paperless Post a try. Sign up for an account and you get 25 free stamps that allow you to send a cool, attention-getting email as an invitation, announcement or thank you. Your recipient receives an elegant email with an envelope they click to open.”


Andy Hayes presents Email Marketing Jargon Explained posted at Travel Online Partners (TOP), saying, “It's not as complicated as it seems.”

That concludes this edition of email marketing tips. Past posts and future hosts can be found on my email marketing tips blog carnival home page.

The next issue is already online, you can read it here: Email Marketing Tips - Edition 26.


Yours
John W. Furst

P.S.: If you like this edition, check out the previous email marketing tips - edition 24, too.


Contact me to host an edition of this carnival on your Internet marketing related blog.
  • Get your blog more exposure!
  • It’s easier than you might think.
Also submit your articles to this carnival.

Thanks in advance for your contribution.



Technorati tags: email marketing tips, blog carnival



Email Marketing Tips - Edition 24

Update on Feb. 8, 2013: Deleted all entries with outdated tips or broken links.

Welcome to the 24th edition of email marketing tips on July 24th, 2010.

This edition is a little bit late; and it’s short. Enjoy.




editors pick


John W. Furst presents Getting to Know E-Mail Recipients - eMarketer posted at Articles - the latest Market Research, Internet Statistics - eMarketer, saying, “Personalization means more than just being on a first-name basis. E-mail marketers competing for attention in cluttered inboxes know that relevance and targeting will help get their messages read by consumers. While a personalized subject line can bring success, a survey of US and UK Internet users by e-mail marketing services firm e-Dialog suggests marketers must get to know more about their recipients than just a first name.”


general tips


Ian Lurie presents Marketing Sherpa’s 2009 Email Marketing Benchmark Guide posted at Conversation Marketing: Internet Marketing with a Twist of Lemon.


tools and services


Michelle Waters presents Aweber Tutorial: How To Add A Broadcast Message To Your Autoresponder Series posted at Michelle Waters Online Business Mentoring Blog.



That concludes this edition of email marketing tips. Past posts and future hosts can be found on my email marketing tips blog carnival home page.

Go on and check out the next edition: Email Marketing Tips - Edition 25.


Yours
John W. Furst

P.S.: If you like this edition, check out the previous email marketing tips - edition 23, too.

Contact me to host an edition of this carnival on your Internet marketing related blog.
  • Get your blog more exposure!
  • It’s easier than you might think.
Also submit your articles to this carnival.

Thanks in advance for your contribution.


Technorati tags: email marketing tips, blog carnival




Email Marketing Tips - Edition 23

Update on Feb. 8, 2013: Deleted all entries with outdated tips or broken links.

Welcome to the 23rd edition of email marketing tips on June 6th, 2010.

The carnival is back after having had some wild turbulence including this blog getting hacked three times during the last six weeks. I am traveling and the last thing I needed was someone taking out my blog. The guys from blogcarnival.com lost patience with me and simply deleted the 21st edition which I had almost prepared for being posted. Shame on them.



Luckily a friend stepped in. Thanks to Pat Doyle, who hosted the 22nd edition of email marketing tips on her blog. Update in Feb. 2013: Unfortunately the blog has disappeared. So that edition is lost forever.

Now let’ start with today’s content.

editors pick


John Jantsch wrote The Right Way to Buy an Email List posted at Small Business Marketing Blog from Duct Tape Marketing saying, "I’m am not talking about buying or renting so called opt-in lists from list brokers. I’m talking about offering something of value as a way to motivate someone to willingly exchange their email address with you in order to receive your offers and additional contact."


Nick Moore wrote Better Email Newsletter Sharing on Facebook and Twitter posted at Inbox Ideas: Email Marketing Tips saying, "Social media is a big part of the marketing world these days. Most net-savvy businesses have a presence on Facebook and Twitter. That being the case, we’ve found that people are always looking for ways to make their social media and email marketing campaigns work together."


Chris Brogan wrote Stop Adding Me to Your Email Newsletter posted at chrisbrogan.com — Learn How Human Business Works – Beyond Social Media saying, "According to sources, it’s not illegal to add my name to your email newsletter list if you’ve done some kind of business with me in the past. Evidently, this means that it’s perfectly fine to add me to your list if you’ve sent me an email. Ever. Because I’ve gotta tell you: I’m subscribed to a LOT of email newsletters that I didn’t sign up for, and I’m not very pleased with it. To me, it’s spam, whether or not that’s the legal definition."


Carol Ellison wrote 8 Email Marketing Tips posted at destinationCRM.com - The leading resource for Customer Relationship Management - from the editors of CRM magazine saying, "Experts provide commonsense advice about ‘one of the most powerful and yet one of the most dangerous mediums of communication.’"


general tips


GreatManagement presents Avoiding The Pitfalls Of Internet Scamming posted at We Build Your Blog, saying, "Anyone who surfs the web on a regular basis can probably remember the very first time they fell victim to an attempted scam."


Sheryl Owen presents Top 10 Reasons to Use Snail Mail posted at Change of Address.


That concludes this edition of email marketing tips. Past posts and future hosts can be found on my email marketing tips page.

Continue reading the next email marketing tips - edition 24.


Yours
John W. Furst

P.S.: If you like this edition, check out the preceding email marketing tips - edition 20, too. Note: Edition 22 got deleted from the web. It was on a guest blog. Edition 21 was canceled.

Contact me to host an edition of this carnival on your Internet marketing related blog.
  • Get your blog more exposure!
  • It’s easier than you might think.
Also submit your articles to this carnival.

Thanks in advance for your contribution.


Technorati tags: email marketing tips, blog carnival