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Email Marketing Tips - My New Blog Carnival

Email marketing is more important than ever. It's a very cost effective means to stay connected with your customers and prospects. And you do not only want to stay connected, you want to build a relationship with your members.

While social media platforms like twitter and facebook allow you to be present as a business, as a marketer, they very often change the rules, … You don't want to be at their mercy. Build your email list. Start now and continue to grow it.

Email Marketing Tips - Blog Carnival

→ Submit your email marketing related blog post to the next edition in March 2013.

Update on Feb. 8, 2013: All old editions 1 through 27 have been cleaned up. Outdated tips and broken links have been removed.

The Archive
  • Email Marketing Tips - Edition 28, Feb 9, 2013
    Includes: (*) Use Your Blog to Power Your Email, (*) Power Your Blog from Your Ezine, (*) Email Marketing for Startups, (*) The Permission Gamble, (*) Keep Email Marketing Simple

  • Email Marketing Tips - Edition 27, Oct 27, 2010
    Includes: (*) Behavioural Targeting, (*) Sharing via Email vs. Social Media, (*) Tips to Improve Your ROI, and more …

  • Email Marketing Tips - Edition 26, Oct 14, 2010
    Includes: (*) False idols: 4 beliefs that can hurt your email marketing, (*) Keyword Research for Email Marketing, (*) 12 Email Marketing Tips For Small Business, (*) 7 Books About Email Marketing, and more …

  • Email Marketing Tips - Edition 25, Sep 30, 2010
    Includes: (*) Email Deliverability; (*) Email Marketing Jargon Explained; (*) Top 3 Sales Copy Mistakes; (*) 8-step E-mail marketing refresher, and more …

  • Email Marketing Tips - Edition 24, Jul 24, 2010
    Includes: (*) Getting to Know E-Mail Recipients; (*) Marketing Sherpa’s 2009 Email Marketing Benchmark Guide; (*) Aweber Tutorial; and more …
→ Continue reading:

What Fuel For Your Business Growth?

When you get stuck, you have two options.
  • Do something.
  • Do nothing.

Check out this video.

It made me laugh out. Before you call them idiots, think about… metaphorically most people are a bit like this when it comes to life.

Retweet @johnfurst

Rich Schefren outlines the right fuel and a strategy that gets you back on track with your business growth.

What Single Trait Separates…
The Winners From The Losers?


Winners Spend Time Thinking

Are You Spending…
More Time Learning Than Thinking?


Get To Work!

Check out Rich's post if you want to learn more:
Business Growth… Fueled By The Power Of Thought! (↑)

John W. Furst

Procrastination is a Marketers Worst Enemy [Video]

I thought you will like this little video. Before I have looked into that I wanted to write a post about email marketing instead, but I procrastinated.

Did it every happen to you? I am sure it did. If you are not quite convinced yet, watch the video, and I promise you will recognize certain patterns in your behavior as well.

The video explains in an entertaining way what procrastination is.

Retweet @johnfurst

Procrastination (↑) from Johnny Kelly (↑) on Vimeo (↑).

If you think about it, watching this video might be procrastination.

What do you think?

Leave a comment and let me know.


John W. Furst

FREE Adwords Tele-Seminar With Perry Marshall Today

PPC expert Perry Marshall
Perry Marshall - #1 Google Adwords Expert

I’ll keep this very short because time is running out. You have seen me writing about Perry Marshall before.

Thursday, February 11th, 2010 at 3pm EST / 2pm CST / 12pm PST / 20:00 GMT
The teleseminar is over. However, you still can sign-up and check-out Perry's special offer. It reads as, “Don't miss the $200 quick action discount (click here)”

Sign up and check out Perry Marshall's offer.

Perry is the #1 Google AdWords expert in the World.

Most people are stuck in a Google Ad-Writing RUT.

Most markets have B-O-R-I-N-G, predictable ads. (And that’s the unseen opportunity)

Most people are frozen at 2.4% CTR. You know that a 5.5% or 9.5% CTR would push you straight to the top but you don’t know how to pull it off.

Turns out you don’t need “creativity”
… you just need a step by step simple method.

Free Teleseminar: Bionic Google Ads, Facebook PPC & the Content Network Gold Rush (↑)

Perry Marshall has developed a NEW method for generating Bionic Google ads with hi-power CTR’s. He calls it “The Swiss Army Knife.” It’s systematic, it’s scientific, and it’s endlessly creative.

Bionic Google ads are like tractor beams that drag peoples’ eyeballs away from the center of the page to YOUR ad. It pushes you up in the rankings so you get more traffic and cut your bids. You get new visitors who’d have never clicked before.

You get blade #1 of the Swiss Army Knife during this free teleclinic on Thursday:

Free Teleseminar: Bionic Google Ads, Facebook PPC & the Content Network Gold Rush (↑)

BTW - Go look at the digital download you get after you register… when you see it you know this one’s going to be GOOD.

Oh... and this call is NOT being replayed. So make sure you mark it on your calendar.

Sounds good (very good) to me. I will be on the call for sure.

In case you wonder why Perry gives this information away for free. It’s part of a promotion he is doing. However, I know from my own experience that Perry always lives up to his listeners expectation. You’ll get solid content in this call.

And even if the Maui CD’s are out of reach for you right now, Perry has a whole library of training products that get you up to speed with your marketing fast … from exactly where you are at right now.

Don’t miss it.

John W. Furst

P.S.: The difference between “making it” and “not making it” could as well be the stupid habit of trying to figure it out on your own. Learn Google AdWords from the expert. Cut the learning curve and get the financial rewards you and your family really deserve.

Change, Progress, Excel, Lead (2 inspirational videos)

Progress Makes You Happy

It seems that striving for further improving with personal development will be a key factor for being successful in 2010. When I say I will reach out more to other people in 2010, that is a statement for personal development, isn't it.

And Seth Godin also has devoted his latest book Linchpin to be a very personal one.

Two long videos about
  • Taking a Stand
  • Change
  • Law of Attraction
  • Challenges
  • Success
  • Leadership
  • Passion
  • Engagement

I just have put a couple of tidbits and gems in my personal vault.

Pick or watch all.
Enjoy; yes, the videos are long.

Timothy Ferriss: “… I have fear this is dangerous. There is a thin line between being brave and between being foolish.”
The First Time Online — Enjoy While You Can (↑)
Trial by Fire (~45 min)

Video by Kevin Rose starring Tim Ferriss

Tony Robbins: “Progress is what makes us happy”
New Year, New Life-Don’t be trapped by the calendar. Create the life you want right now. Here’s where to start. (↑)
(~20 min)

Tony Robbins inspires
Video is embedded in Tony's blog post and will open in a new window.

What do you think?

Feedback welcome.

What were the one or two highlights, quotes for you?
Do you want to share them? Yes, you want.
Come on.

Brevity is king!

John W. Furst

P.S.: Thanks a lot for your feedback.

P.P.S.: I know it's a lot at once. Why not bookmark this page and come back in your leisure time.

P.P.P.S.: Share with your friends if you liked it, please.

Seven Social Media Mistakes

Social Media Process
Image: Social Media Process V1.0
©2009 by Damien Basile (↑)

Social media is the big buzz. We've been swept up in the currents of Linkedin, Facebook, and Twitter. We can allow the currents to carry us to new connections, new business, and massive reach and visibility. Or we can get caught in the riptides that pull our reputation under.

The biggest mistake in social media is not realizing that social media is a presentation. That's right.

Success in social media follows the rules of effective presentation skills.

Mistake one: No purpose or focus. What is your objective? Why are you using social media? What are you trying to accomplish? To make new contacts? To promote yourself or your business? To research? To reach new markets? To establish yourself as a thought leader? To find a job?

Mistake two: No strategy How will you use social media? How often? Which forms? Frequent communication is better than an occasional posting.

Mistake three: Speaking to the wrong audience Who is your audience? Are you simply collecting names or are you more targeted? Linkedin is more business-like and professional. Facebook is more social and casual. For example, if you're serious about job hunting you'll want to use linkedin as well as Facebook.

Mistake four: Projecting the wrong image. I've read posts about working on a boring project for a client. Maybe you know your client isn't one of your connections. But what about the people who referred you? What are you saying to them? People tend to let their guard down more easily on Facebook. It's inappropriate to talk about a nasty divorce, problem kids, or drunken driving. This is not a private conversation. Worse yet, is to use another's name in a survey. Ex. "Do you think Jane Doe is good looking?" People fail to realize that they are always on stage. Mistakes after a live presentation can be forgotten. In social media, your blunders live forever on the internet.

Mistake five: No real message. What do you plan to say? How will you say it? What is the style and tone of your communication? Nobody is really interested that you're watching TV. This kind of banter is content free. Provide value and you'll attract more followers. New blog entries, an interesting statistic, a link to an article or even a thought-provoking quote or book reference will make you more interesting.

Mistake six: Hard selling: Nobody likes a presenter who sells from the platform. It's no different in social media. If every post is an ad for your products and services you'll soon be disconnected. Let people know about your accomplishments but don't tell them to buy.

Mistake seven: Not building relationships. Many people put up a profile and never visit the site. Maximize your presence by updating your profile to let people know what you're doing. Ask questions. Answer questions to establish your expertise. Invite people to connect with you and then stay in touch. Be a resource. Connect others. A good presenter knows how to create a relationship with the audience.

Nothing will ever replace face-to-face communication. But meeting in person can be time consuming. Social media can be a phenomenal platform to build a reputation and to communicate with the world.

Just be sure you know how to present yourself, your message and your value.

Diane DiResta (↑) is president of DiResta Communications, Inc., a New York City consultancy serving business leaders who want to communicate with greater impact - whether face-to-face, in front of a crowd or from an electronic platform. DiResta is the author of Knockout Presentations: How to Deliver Your Message with Power, Punch, and Pizzazz, an category best-seller and widely-used text in college business communication courses.

Blog: (↑)

For a free audio course and newsletter visit (↑)

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