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©2008 by John W. Furst for E-biz Booster Blog


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Email Marketing Tips - Edition 7

Update on Feb. 8, 2013: Deleted all entries with outdated tips or broken links.

Welcome to the seventh edition of email marketing tips on August 26, 2008.

This is certainly a very different edition of the Email Marketing Tips Blog Carnival. Different for 3 reasons:
  1. It is late. Very late indeed. I apologize for this, but it started out with the blogcarnival.com site being down for at least 48 hours. I don't know when they have gone onlione again, but I simply did not have room in my schedule to deal with this earlier. Forgive me.

  2. Finally I created a brief intro video for the carnival. I take you out on the highway and briefly introduce the content in this carnival edition. No more, no less.

    ©2008 by John W. Furst for E-biz Booster Blog


  3. I never got so many off-topic submissions like this time.
    • Mostly in the personal development category.

    • I also got an interesting submission about how great multi-level-marketing really is, and how easy you can get started. I was stunned.

      I decided not to feature that post for two simple reasons. This was certainly not a post about an email marketing tip, and secondly MLM is an ineffective, stupid kind of business model. It is off-topic for this carnival and I should ignore it.

      However, I know you are receiving many MLM related offers right now, because of this recession talk. There are so many great products waiting for you. All you need to do is sell them — to your family and friends,… — and become richer than you ever have thought were possible. Well, your friends don't have money? Doesn't matter, you can show them how to become rich with MLM, too.

      Off-topic, right! Don't go that route! Let me protect you. The great Gary Halbert wrote many rants about MLM. I like one in particular. You should read his letter Why Multi-Level Marketing Sucks! before considering any MLM related offer. Please, promise it to me.


  4. To fill up the void I searched the net for email marketing related stuff by myself and I found some really great articles.


Let's begin. In fact I received only one submission that I want to use here. I dumped the rest. People, if it's not about email marketing, not even somewhat related, I don't use it. As stated many time, if you are not sure if it fits, submit it anyway. I won't be mad, as long as you are not getting mad. Period.

Contact me to host an edition of this carnival on your Internet marketing related Blog.
  • Get your Blog more exposure!
  • It's easier than you might think.
Also submit your articles to this carnival.

Thanks in advance for your contribution.
We have the following categories today.
  • Tools And Services
  • General Tips
  • Strategy
  • Code Of Practice


tools and services


Paula Brett presents Could You Save Some Money on Your Aweber Subscription? posted at Paula-Brett.com

John's comment: I personally believe trying harder to make money is better than trying to save 10 or 20 US dollars a month. However, you might want to checkout Paula's detailed post. I also left a comment on her post and she follow up.




general tips


Ryan Deiss presents Increase opt-ins by ditching the name field posted at Driving Traffic.

John's comment: Ryan Deiss is a successful marketer, who is way to busy to submit to blog carnivals. That's one of the posts I have found for you. You don't want to miss it.




strategy


Chris Garrett presents Email Marketing Tips: What is Email Marketing? posted at Chris Garrett on New Media

John's comment: Another successful man. I am reading Chris's Blog on a regular basis and noticed, he started am excellent series about email marketing on his Blog. Here is the first post. (You can go to following issues directly on his blog.) I consider the series a must read. Go ahead.

I will feature each post of his series in the Carnival. Chris doesn't submit to blog carnivals, but we excahnged emails and he is perfectly cool with having me pick his articles for you. Thanks Chris.




John W. Furst presents Bad Future For Email? posted at E-Biz Booster Blog, saying, “Does your Grandma use Email? Do your teenage kids or nephews use email the same ways as you do? I think those are very interesting questions for a marketer, aren't they.”

John's comment: My humble post of this week's edition.




Code Of Practice





That concludes this edition. Submit your Blog article to the next edition of email marketing tips using our carnival submission form. Past posts and future hosts can be found on our Email Marketing Tips Index Page.

Next continue with the ninth edition of email marketing blog carnival. The eighth edition has been hosted at a different blog but has been deleted by the blog owner in the meantime. Sorry about that.


Contact me, if you want to host an edition on your Internet marketing related Blog.


Yours
John W. Furst

P.S.: If you like this edition, check out the previous email marketing tips - edition 6, too.

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Bad Future For Email?

Who is Jim Kukral?

Jim Krukal on Stage [Photo] Jim Kukral is a web marketer, speaker, long-time award-winning blogger, customer evangelist, writer, online monetization expert, and well, a bunch of other things. Yeah, he’s done a bit of everything.

For years Jim has been working on the bleeding edge of web marketing and business. From owning his own web firms to consulting for some of the world’s largest companies, Jim Kukral has experienced just about everything web related you can think of. That’s why Jim has become one of the Industry’s most sought after consultants and public speakers.

Jim focuses on helping businesses… (more about Jim Kukral)
I have a lot RSS feeds in my Google Reader, but I keep it manageable by cleaning out on a regular basis. One feed that I added rather recently is Jim Kukral's Blog. And I am happy that he finally made it into my reader.

Jim publishes daily videos called “The Daily Flip”. His latest one caught my attention. It's called,
No, Email Isn't Dead… Yet

Jim plays along with me in my age category, but he suddenly reminds me and everybody else who watches the flip…
  • Your future market might live on another cloud already.


Did you ever observe how people in different age groups communicate?



You should! Those communication habits are heavily influenced by social groups. In most cases nobody could anticipated those developments. E.g.
  • SMS (the short messaging service between mobile phones) were a technical gimmick.
  • Twitter
  • Messaging on Facebook, MySpace,…

The point is, a marketer needs to observe social phenomenons and be aware of changes. The old saying remains to be true:
“You are not your market!”

If you want to reach out to your market, you need to behave like one of them, and eventually become one of them.


Now check put Jim's video flip: No, Email Isn't Dead… Yet

Yours
John W. Furst

P.S.: Thanks Jim for your insight and the reminder.

Video Series: How to Write Killer Email Promos That Get Results!

Have you ever been faced with the task of having to write an email promotion to your list, and then realized that you didn't know what to say or how to say it?

Michael Rasmussen's new video course “Email Promos Exposed” promises to solve that problem for you by walking you through the actual process of creating killer email promos step-by-step.

If you're in a hurry, just go ahead visit this URL to get instant free access to these videos:

Free Video Series: Email Promos Exposed!

I decided to see if Michael's videos live up to their promise by trying them out myself. Here's what I found:

Overall Quality

The first thing I noticed when I opened up the first video was the stunning production quality. He used Camtasia Studio for the production, which is now the industry standard for creating high-quality screen capture video products. The audio is near studio quality, and the graphics are very professional. These videos were made by someone who KNOWS what he's doing. Well done!

I also liked how Michael divided the videos up by section, and then again by sub-section. For example, one video is all about the subject line, and then there are different parts of that video that each cover a certain area of crafting a killer subject line.

Now let's move onto…

THE ACTUAL VIDEOS

Here's a brief summary of each video. Obviously it's impossible to list every single thing here, but I want you to get a feel for what each one covered, and how well it covered it.

→ Continue reading:

Are You In A Tribe, Yet?

Seth Godin invites you to join a members-only tribe. A tribe for marketers, for leaders, for those focused on building communities or creating products or spreading ideas.

Interested?

[Photo: Seth Godin]
Seth Godin
But who is Seth Godin anyway?
  • WRITER of bestselling books about marketing.
  • SPEAKER with a unique style and great reputation.
  • ENTREPRENEUR with a track record.

Source: http://www.squidoo.com/seth


Seth will create this online community to prove once more he is someone who walks his talk and to do things little bit different, again. His new book which is scheduled for October 2008 describes the marketing power of tribes…

You guessed right, the online community will be part of the prove of the concept.

To find out:
  • What's involved and
  • What is in it for you.

Simply go to Seth's Blog post: “Are You In A Tribe?

Yours
John W. Furst

P.S.: In order to get into the community you need to be committed enough tp pre-order Seth's new book (e.g. at Amazon.com for ~14.00 US$). Admittance until no later then August 10th or earlier.