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Canonical URLs Explained By Matt Cutts of Google

Matt Cutts on Canonical URLs

This shall be a very quick update and summary with my final SEO advice for some time. It seems that my chronological report about the evolution of SEO configuration on this blog confused many readers.

I apologize and make it good with this post.

It was not so much the fact that most of you live and breath in a Wordpress world. It was more about my deep dive into the abyss of Apache's URL redirection, .htaccess configuration, and the ever changing schemes of URLs used here on this blog. That's where I lost many of you.

It's too easy to get carried away while being intensively involved with fixing a problem.

Yesterday I already have emailed a short summary with Top 10 SEO Tips for Blogs (↑) to my newsletter subscribers. It lists the major points and adds you should make use of sitemaps and Google's free webmaster tools.

Now, in order to conclude this short, unplanned series of articles about SEO I have for you:
  • A 20 minute long video presentation of Google's Matt Cutts talking about duplicate content and how to use the new canonical URL parameters properly.

  • Plugins for

    • Wordpress and
    • Serendipity S9Y weblog software.


  • And I also found a comprehensive SEO guide for Wordpress users.

Let me start introducing the video with a catchy quote.
We reserve the right to do what we think is best.
--Matt Cutts, Google.com

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