Conversion Rates Improved With Persuasive Design (Part 1)
One key element for success in online business is the conversion rate as we all know. The percentage of users who visit your Web site and take action, like buying your product, opt-in to your newsletter, request more information, etc. Let me describe, how you can improve your Web site for higher conversion rates.
People are coming to your site, because they have a certain need or a problem that needs to be addressed. If this person that just arrived at your site is a match for your business, things may work out for you. The person got the problem solved and you got a prospect on your email list or even a customer right away. This would be the ideal case, of course. But not every visitor takes action right away.
You have to help him, earn his trust, guide him, and — why not — persuade him to take the action that YOU want him to take. → Continue reading:
People are coming to your site, because they have a certain need or a problem that needs to be addressed. If this person that just arrived at your site is a match for your business, things may work out for you. The person got the problem solved and you got a prospect on your email list or even a customer right away. This would be the ideal case, of course. But not every visitor takes action right away.
You have to help him, earn his trust, guide him, and — why not — persuade him to take the action that YOU want him to take. → Continue reading: